Paid placement of articles is the mostthe optimal and most secure way of search engine optimization, which has become popular relatively recently. Previously, the main method of promotion of Internet resources was to place links on various sites. But in connection with the revision by search engines of the principles of establishing the weight of those, this method has ceased to be effective.
Not all references are appreciated, but onlysurrounded by a unique and informative text. Only in this case, you can effectively raise the position of the site, as well as attract interested visitors to it. To do this, you can put several links in one article at once. But there should not be more than two or three of them, since the more they are, the less weight is transferred to each individually.
What is the difference between the paid placement of articles fromfree? The principal difference is, of course, in the degree of efficiency. Typically, a free publication offer sites with a low rating in the search engines, which do not yet have a special weight. Therefore, the result of such an arrangement will be negligible. Qualitative resources with a high index of TIC, PR and good attendance have much greater opportunities and, therefore, accept articles only for a fee. The cost of publishing materials on different sites can vary depending on a number of reasons, both objective and subjective.
Places to post articles
Many sites offer paid placement of articlesfor a certain period (a month, three, six months, etc.). If it is necessary to publish the material indefinitely, it is best to do it on special resources that offer such services. For example, it can be done on FB.ru. The project has existed for more than two years, during which time it has achieved high ratings in the indexes of leading search engines. All published materials are guaranteed on an unlimited basis and can not be deleted after publication. In general, it is worth paying attention to the credibility of the resources on which the placement is planned, since often optimizers are faced with the fact that in reality (despite promises) paid articles are removed from the publication after a certain time.
To avoid trouble, you should notPublish your content on multiple sites at once. Massively created resources for batch posting of articles are under the threat of the same massive exception for their poor quality from the index of search engines. The fact is that in connection with the emergence of "empty" sites, created only for earning money on posting articles and selling links, leading search engines began to resort to their testing. For a number of parameters, poor-quality resources are quickly eliminated and moved to the "black" list, that is, their content generally ceases to be indexed for delivery. In this case, paid placement of articles will not only be inconclusive, but also will harm the site promoted with their help.
Create a grid of several hundred sites andto increase the minimum parameters to make them suitable for selling links is much easier than to develop a really high-quality site. Therefore, once you spend a certain amount of time to find a reliable site and be sure of the result.
Requirements for published materials
Authoritative websites present to published ontheir articles are rather strict requirements: high uniqueness of texts, relevance to topics (total resource or certain categories of the catalog), a certain amount of material, number of links, usefulness for readers, etc. Only in this case the exchange of articles placement can be considered reliable.
The number of such resources is not numerous: not all authoritative sites are ready to provide a place for posting other people's articles. Thematic materials on them are the only way to get a link from an authoritative resource, so if it is given such an opportunity, it must be used.